DESIGN HUSTLER MERCH

THE INSIGHT

We constantly received feedback from our 5,000+ Next Gen’ers asking for ways continue their involvement. So, aside from the networking dinners we hosted, we were actively brainstorming new ways to connect the NNG community further. In the meantime, we were looking to capitalize on all of the positive feedback we were receiving by giving our members something more tangible.

THE IDEA

We launched NNG’s first line of merchandise with branded beanies, hoodies, and T-shirts, later expanding to fanny packs.

EXECUTION

Social, Digital Merchandising